“Martha Sperry and AdvantageAdvocates bring to the table a unique blend of creativity, vast knowledge and an amazing attention to detail. Ms. Sperry ghost wrote several articles for our business unit and my colleagues and I were duly impressed with the speed with which she learned the subject matter and spoke with an industry voice. Working with Ms. Sperry was a fantastic experience as she exceeded expectations on all levels. I highly recommend her and look forward to working with her in the future."

Linde Hotchkiss, ARM

Regional Financial Officer, Western Region, Willis

“In 2008-2009, I hired Ms. Sperry to assist on several sales and marketing projects (creating content for brochures, writing, editing articles, etc.). I would recommend Ms. Sperry with confidence to anyone who needs this type of assistance. Her work was consistently good -- technically accurate and always conveyed the message that we were aiming to deliver to clients. In addition, I found working with Martha to be very easy...she's incredibly intelligent and personable.”

Steve Cain

EVP / National Sales Leader at LTCI Partners, LLC

 

"I first connected with Martha Sperry via LinkedIn in late 2008 during what was an early (for me) foray into social networking.   Martha’s profile showed that she and I graduated from the same law school, New England School of Law, were both editors of the Law Review, and both practiced law in the same fairly arcane subject area- insurance and re-insurance coverage. That was enough for me to attempt to add Martha to my fledgling LinkedIn network . 

The similarities in our profiles ended there, because while I was a Web 2.0 neophyte, having made an early and limited foray into blogging, Martha was a pro.  Her blog, Advocates Studio, is a cornucopia of information, opinion and rich links regarding legal research, legal writing, legal services, and marketing, with an up-to-the-minute focus on the best of tech and the web in each of these areas. Her writing is cogent and convincing, and her knowledge of these subjects and the immediacy of her content is stunning. 

In early 2009 as the economy unraveled due to the financial crisis, it became clear that law firms, like all businesses, were undergoing sweeping changes.  Massive law firm lay-offs were announced, large firms were being closely scrutinized by their clients as massive cost centers.  Old relationships were being re-evaluated, and new market entrants who could deliver improved value would be carefully considered. Challenges for the old became opportunities for the new.  I wanted to be on the right side of that equation, and knew that I needed help getting there. After several email exchanges and a meeting I became convinced that our practice could benefit from marketing advice by Martha via Advantage Advocates.  

Advantage Advocates provided detailed advice and marketing strategies with a Web 2.0 focus and timely met all deliverables at a great price.  Martha is able to explain the advantages of these new tools in a compelling manner, and has successfully implemented them in her own businesses. She has my highest recommendation."

Joe Sano

Partner / Prince, Lobel, Glovsky & Tye

“AdvantageAdvocates offers advancements in so many ways and I have not been shy to use them all - and all to my “ad-van-tage.” I asked for proof-reading and editing services. I got it and more: research results on how to present my writing. I asked for legal advice on how to lend money in connection with a business venture. I got it and the entire panorama of options and risks that allowed for a smooth and secure decision making process. I will ask for help in setting up my on-line profile and developing my marketing strategies and will report back on how that works out for me. These amazing experiences in excellence (all for affordable fees) provide the foundation for a long-term relationship. In the future, I will turn to AdvantageAdvocates in all matters of professional development. 

As Ms. Sperry says: the web is a treasure chest of information. However, you can get lost in it. I needed an anchor, an advocate, a human voice to guide me, and I found it. I highly recommend that voice to you.”

Dr. Christiane K. Alsop

Visiting Lecturer at Salem State College

Author of the Novel The Ideology of Love

“Martha Sperry and AdvantageAdvocates are wonderful to work with. Ms. Sperry has great insight and the ability to think outside the box. In addition, she has wonderful attention to detail. I recommend her services without hesitation.”

Tish Stultz

President, The Stultz Group, LLC

“Martha is a pleasure to work with and consistently delivers a superior product on time. I would recommend her without hesitation to work on any project requiring legal expertise.” 

Linda Nelson

Director, 32BJ Training Fund